Editorial Marketing & Localization Specialist | Chartered Linguist
English <> Brazilian Portuguese

Samples

SEO Content: Mastering High-Intent Keywords

This article demonstrates a dual-funnel content strategy for a global luxury marketplace in the Brazilian market. It was engineered to convert high-value organic traffic, capturing over 1,000 monthly searches for its primary keyword. The content strategically integrates an internal linking architecture to guide the reader’s journey from initial query to product discovery, showcasing my ability to blend creative writing with data-driven SEO strategy to achieve business objectives.

Brand Voice Localization: Service95

A sample from the localization of the Service95 weekly newsletter. The core challenge was to translate the content while preserving the unique, personal, and authentic brand voice of the artist Dua Lipa for her Brazilian audience. This project required a deep focus on cultural nuance and tone-of-voice adaptation to ensure the final product felt like a direct conversation with the reader, not a translation. It highlights my expertise in handling sensitive, personality-driven brand content.